Archives for September 2021

Roseville Cyclery Adopts Downieville Sunrise Trail

A group of Roseville Cyclery riders supporting the Sierra Buttes Trail Stewardship

Roseville Cyclery Adopts Downieville Sunrise Trail

Roseville Cyclery is supporting the Sierra Buttes Trail Stewardship by adopting the Sunrise Trail in Downieville, CA.

Supporting the Sierra Buttes Trail Stewardship

Sierra Buttes Trail Stewardship is a non-profit organization that builds and maintains multi-use trails in the Sierra Buttes, Tahoe, Plumas, and Lassen National Forests.

Sierra Buttes Trail Stewardship’s (SBTS) mission is building sustainable recreation-based communities through stewardship, job creation, and world-class events and providing quality outdoor experiences through trail construction and maintenance in the Lost Sierra.

SBTS is also developing a 300-mile trail system connecting and economically enriching 15 communities from Reno to Susanville, including Truckee, Quincy, Downieville, and more. Learn more about the Connected Communities program.

Roseville Cyclery Adopts Downieville Sunrise Trail

The Adopt-A-Trail Program provides a way for businesses and individuals to take a leadership role in trail maintenance.

The Adopt-A-Trail Program provides a way for businesses and individuals to partner with SBTS and our National Forests by sponsoring trail maintenance on specific trails. Trails are National Forest System Trails, and the Adopt-A-Trail Program is operated under Volunteer Agreements with the Plumas and Tahoe National Forests. SBTS works with sponsors to provide trail supervision, tools, training and host a trail workday.

Roseville Cyclery is a big supporter of the Sierra Buttes Trail Stewardship (SBTS) and its mission. When Roseville Cyclery owners Oliver and Yi saw an SBTS post asking for trail sponsors, they responded immediately.

Oliver and Yi knew they wanted to sponsor a trail in Downieville. Oliver has been riding in Downieville–the “Mecca of Mountain Biking”—for over 20 years.

“Riding Downieville is on the bucket list of so many cyclists,” said Yi. “Downieville makes dirt magic happen and we’re so fortunate to live so close to it.”

“One of the highlights of the year for us is being able to support this organization.”

Oliver and Yi knew exactly what trail they wanted to adopt: the Sunrise Trail. The Sunrise Trail is the first trail you’ll hit if you’re riding the 15-mile Downieville Downhill, one of the state’s most iconic mountain biking trails. It’s a fast and flowy descent with well-built corners that drops into the most technical portion of the route—the ultra-gnarly Butcher Ranch.

Together, SBTS and Roseville Cyclery came up with a plan to take the typical trail sponsorship sign and turn it into something even more useful for the cycling community: a trail map.

“There were no maps anywhere on the trail,” explained Yi. So the team decided that placing a map at the top of the trail instead of the traditional “name of sponsor” sign was a brilliant idea.

The Roseville Cyclery team is dedicated to maintaining and upkeep of local trails and has participated in local trail clean-up days. Adopting the Sunrise Trail and supporting the SBTS is one more way that Roseville Cyclery gives back to the community and makes sure local cyclists always have a place to ride.


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